What characteristic is typical of high-low pricing strategies?

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High-low pricing strategies are characterized by the practice of temporarily reducing prices during sales periods, which is designed to attract customers looking for discounts. This approach creates a sense of urgency and encourages consumers to take advantage of the lowered prices, which can lead to increased foot traffic and boosted sales during those promotional times.

By offering promotions or discounts intermittently, retailers can attract a diverse customer base, appealing to both those who seek higher-quality products at full price and bargain hunters. This strategy can help maintain a brand's image while still removing excess inventory or driving sales during slower periods.

Other options, such as stable pricing or a strict adherence to avoiding competition, do not align with the dynamic nature of high-low pricing, which thrives on fluctuating prices to generate interest and urgency among consumers. The pricing does not solely react to demand but is instead a calculated method to manage sales and consumer engagement effectively.